INSTANT NEW YORK TIMES BESTSELLER

The only definitive work authored by Wim Hof on his powerful method for realizing our physical and spiritual potential.

Narrated by Olympic and world champion short track speed skater Apolo Anton Ohno.

“This method is very simple, very accessible, and endorsed by science. Anybody can do it, and there is no dogma, only acceptance. Only freedom.” —Wim Hof

Wim Hof has a message for each of us: “You can literally do the impossible. You can overcome disease, improve your mental health and physical performance, and even control your physiology so you can thrive in any stressful situation.” With The Wim Hof Method, this trailblazer of human potential shares a method that anyone can use—young or old, sick or healthy—to supercharge their capacity for strength, vitality, and happiness.

Wim has become known as “The Iceman” for his astounding physical feats, such as spending hours in freezing water and running barefoot marathons over deserts and ice fields. Yet his most remarkable achievement is not any record-breaking performance—it is the creation of a method that thousands of people have used to transform their lives.

In his gripping and passionate style, Wim shares his story and the three pillars of his method:

Breath—His unique practices to change your body chemistry, infuse yourself with energy, and focus your mind
Cold—Safe, controlled, shock-free practices for using cold exposure to enhance your cardiovascular system and awaken your body’s untapped strength
Mindset—Build your willpower, inner clarity, sensory awareness, and innate joyfulness in the miracle of living

Wim Hof is a man on a mission: to transform the way we live by reminding us of our true power and purpose. “This is how we will change the world, one soul at a time,” Wim says. “We alter the collective consciousness by awakening to our own boundless potential. We are limited only by the depth of our imagination and the strength of our conviction.”

Apolo Anton Ohno Collection